Travel trends.
Updated on Mar 10, 2025
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Sales drive small, impulsive bookings.
+14%
in conversion rate YoY.
-30%
in average order values YoY.
between July and September. So, more sale options are creating more frequent, but lower priced bookings.
Learn more from our Peak report.Consumers want instant fixes.
72%
of consumers expect an issue to be resolved in a few hours, it takes brands at least a day to find a fix.
Learn more from our Peak report.Mobile drives big booking value.
124%
higher API 500 error rates on mobile, vs desktop. API forbidden rates that were 83% higher.
Explore our full mobile report.Experiences drove bookings in 2024.
32%
of travelers are making bookings specifically for experiences including concerts and sporting events.
Read our travel snapshot blog.Mobile drives big booking value.
3X
higher booking rates on mobile app, vs web, showing more consumers feel confident on native.
Read our travel snapshot blog.Benchmark Report
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