MARKETING
Turn marketing maybes into moving the needle.
Get instant answers on campaign performance, understand how AI-driven traffic is changing customer discovery, and act faster without waiting on analysts.
Maximize your marketing efforts with actionable insights.
See why Quantum Metric is the preferred solution for marketing teams.
Tackle your biggest pain points.
Quantum Metric turns struggles into success stories by helping marketing teams monitor, diagnose, and optimize their digital campaigns and experiences.
“Quantum Metric helps us monitor and understand all of our site traffic and nuances by demographic so that we can convert those leads.”
Amarena Diaz / Director of Digital Marketing and eCommerce
“Without Quantum Metric, we'd be guessing in the dark, relying on general analytics and customer complaints. Now, we pinpoint and quantify the exact user behaviors driving our results.”
Trevor Mata / Digital Experience & MarTech Integration Manager, Six Flags
Integrate to elevate.
Seamlessly merge Quantum Metric with your favorite tools.
Want to learn more about how Quantum Metric empowers marketing teams?
FAQs
Can Quantum Metric help personalize our marketing campaigns?
Absolutely. Quantum Metric analyzes purchase patterns and creates cohorts based on behavioral customer segments. This enables you to craft highly optimized and personalized marketing campaigns and customer journeys that resonate with specific audience segments, enhancing engagement and conversion rates.
What kind of data can Quantum Metric capture?
Quantum Metric captures a comprehensive range of user interactions and data points, including metrics, heatmaps, clicks and taps, conversions, and engagement. This extensive data collection provides a complete view of customer behavior, helping you to understand and optimize every aspect of their experience.
How can Quantum Metric help with decision-making?
Quantum Metric enhances decision-making by providing quick access to essential metrics and insights through a convenient browser plug-in. With robust analytics tools and pre-designed dashboard templates for comprehensive data visualization, you can easily analyze data and make informed decisions to optimize your marketing strategies and improve performance.
What support is available for new users of Quantum Metric?
Quantum Metric provides comprehensive support to ensure new users can fully leverage the platform's capabilities. This includes detailed documentation, step-by-step demos, and success stories from other users. Additionally, our customer success team is always available to assist with any questions or challenges you may encounter.
How can Quantum Metric help reduce customer acquisition costs?
Quantum Metric helps reduce customer acquisition costs by providing detailed insights into the effectiveness of marketing campaigns and landing pages. By identifying top converting products and optimizing leaky customer journeys, you can improve campaign performance and maximize return on ad spend (ROAS).
Can Quantum Metric assist in analyzing purchase paths and patterns?
Yes, Quantum Metric allows you to analyze purchase paths and patterns by loyalty level, creating cohorts based on behavioral customer segments. This enables you to deliver personalized and engaging marketing campaigns and customer journeys that resonate with specific audience groups.
How does Quantum Metric support campaign optimization?
Quantum Metric supports campaign optimization by identifying which elements of your website or app drive acquisition and conversion. With features like heatmaps and session replays, you can pinpoint areas of friction and optimize them to enhance overall campaign performance.
What types of insights can I gain from Quantum Metric's dashboard templates?
Quantum Metric’s pre-designed dashboard templates provide comprehensive data visualization and insights, helping you understand user behavior, engagement metrics, and conversion paths. These insights allow you to make informed decisions to improve marketing strategies and performance.
What makes Quantum Metric unique for marketing teams?
Quantum Metric is unique for marketing teams because it provides real-time insights into customer journeys and campaign performance. Its robust analytics tools and seamless integration with popular marketing platforms allow you to quickly access and act on critical data, driving better ROI and business outcomes.
How does Felix Agentic help marketing teams move faster?
Felix Agentic combines Skills, Workflows, and Background Agents to power Felix Chat and Copilot, giving marketing teams direct access to instant answers without waiting on analytics. Background Agents continuously monitor campaign and conversion KPIs, automatically surfacing changes and explaining the "why" before teams have to go looking. Felix Chat lets marketers ask questions like "Why is our paid search landing page underperforming this week?" and get immediate, quantified answers grounded in behavioral data. Copilot delivers instant, contextual answers inline across dashboards and customer interactions, keeping teams focused on strategy and optimization rather than digging for answers.
How does Quantum Metric help marketing teams understand AI-driven traffic?
With AI Traffic Analytics, Quantum Metric automatically detects, segments, and analyzes traffic from LLMs and agentic AI sources. Marketing teams can instantly see how AI-referred visitors behave differently from other channels, identify where they encounter friction on the path to conversion, and refine content structure so LLMs accurately represent their brand in answers. As AI-powered search becomes an increasingly important acquisition channel, this gives marketing teams the visibility they need to protect and grow their AI search presence.
How does the Adobe Experience Platform (AEP) Connector work with Quantum Metric?
The AEP Connector lets marketing teams connect Quantum Metric's behavioral data with Adobe Experience Platform and Customer Journey Analytics through a no-code, configuration-based setup. There’s no manual tagging required. QM data maps to Adobe schemas in minutes, enriching CJA with 60+ behavioral signals, with full setup completed in weeks rather than months. The connector also extends impact across the broader Adobe stack, including Target, Campaign, and Adobe Journey Optimizer, enabling activation and personalization powered by Quantum Metric's complete behavioral data.