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Retail trends.

Updated on Mar 10, 2025

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Frequent sales mean fewer purchases.

+50%

average order values

-16%

conversion rates

between March-July 2024, showing as sales increased during this time, consumers made more planned purchases.

Learn more from our Peak report.

Mobile drives lower purchase value.

59%

of consumers only feel confident making a purchase on mobile for a total cost of $50 or less.

Explore our full mobile report.

Mobile performance is the priority.

42%

higher rates for long spinners on retail mobile experiences, vs spinner rates on desktop.

Explore our full mobile report.

What drives customer loyalty?

52%

of consumers prefer frequent discounts on all items versus regular sales on select items.

Read our consumer spending blog.

Read our consumer spending blog.

2-3

Average number of times a customer visits a site before making a purchase, 4-6 times for high value items.

Learn more from our Peak report.

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