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4 big digital bets for 2024.

Maximize digital returns next year with data from our latest report.

59% say digital channels drive more than half of their physical traffic and business.

From GenAI to digital employee experience, Quantum Metric has surveyed 1200 digital leaders to identify the 4 main areas of focus for next year. Discover the biggest priorities for 2024. Highlights include:

  • 61% of leaders anticipate new AI regulations to impact their investments.
  • 48% say social media ads have grown mobile traffic and conversions.
  • 30% say gaps in the digital employee experience have impacted company revenue.
  • PLUS, insight into how these trends will impact the 2023 holiday season.
59% say digital channels drive more than half of their physical traffic and business.

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